Mastering Visual Content Marketing

Mastering Visual Content Marketing

When tackling a content marketing campaign, you need to know what will rouse online growth and engagement. Text-based content will always be important, but in this digital era, visual content is integral to the success of content marketing. Websites that are mobile-optimised should focus on visual content as the internet has made attention spans shorter…

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Writing Web Content People Will Read

Writing Web Content People Will Read

Creating web content is hard sometimes. Creating web content that people will actually read is even harder. When it comes to writing for the web, you have to create content carefully and intentionally. People on the internet have short attention spans and with all of the content out there, you are competing for every second…

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Shares Don’t Equal Successful Content

Shares Don’t Equal Successful Content

Whenever you create content, you probably want it to get shared with a lot of people. After all, shares mean that people have engaged and that your content must be amazing. Actually, this isn’t the case. While, yes, good content gets shared, shares aren’t the only indicator of powerful content and engagement. There are a…

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4 Tips to Dramatically Improve the Quality of Your Content

quality content

One of the biggest obstacles that every entrepreneur faces is generating fresh content. You can only go so far with paid ads and a strong social media presence. You also need to drive traffic to your website. The best way to gain traffic, build backlinks, and increase your search rankings is to regularly publish new…

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